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Internal search terms Events In the events section you can view all the events set on the website code side or from Google Tag Manager. In events, form fills , clicks on mobile phones, social buttons , external links , links to PDFs and so on are generally tracked. Fundamental for having precise conversion tracking.   Google Analytics events section Conversions In this section it is possible to view the data relating to the objectives set on the site, those relating to e-commerce and multi-channel funnels . If set they are fundamental for the analysis.   

  Reports with Data Studio You can insert all these "screens" presented into a simplified Dashboard by going to dashboard>new dashboard>empty or beginners>create dashboard and download it in PDF format. Or you can create "shortcuts" by clicking SAVE>Save Report at the top. These reports will be Cambodia Phone Number Data visible in the customization>saved reports section .  But the most powerful way to create custom reports is through using Google Data Studio . Data Studio is a very powerful tool that allows you to generate custom dashboards with the data we are interested in analyzing. Google has recently introduced many more pre-set templates than a few months ago, directly from the Analytics panel. It will probably become a fundamental tool with the definitive advent of Google Analytics 4 .  


Dashboard Analytics and Data Studio Download the Google Analytics guide in PDF I created a short PDF guide based on this article with specifics and insights. Support my work by at least liking my Facebook page or my YouTube channel . Thank you!  I tried to explain how to use Google Analytics by simplifying the reading of the statistics. The steps listed above can therefore be useful for beginners who are using this monitoring platform for the first time. Naturally Analytics is full of surprises and is fertile every day.  About the author  Andrea Gavardi I'm Andrea and I'm an SEO Specialist. I have been working on search engine optimization for about 7 years and currently work in a Web Agency based between Milan, Monza, Bergamo and Lecco.