What does it mean to be Google Partner Certified? What is needed to acquire t...

jogoterbaire@

The time has come to fully understand the Partnership Program with Google and find out what really distinguishes a Google Partner agency from a normal user of the Google Ads Platform.Relying on a Google Partner agency means having the guarantee of high standards of ad creation and campaign management . In fact, so far we have only talked about the campaign creation phase without considering the most important part of an advertiser's work: the analysis and interpretation of the data and results acquired during the campaigns.A Google partner agency possesses a series of skills and know-how necessary to make its campaigns perform at its best, acquired thanks to continuous training and consolidated experience .


Google gives companies that meet the requirements a specific Special Data badge that they can use on their site and in their corporate image.badge google partnerHere are the requirements to become a Google Partner:Training : a Google Partner agency has Google-certified professionals within it. That is, they studied and took the official exams, obtaining Google certifications . In fact, there are specific certifications, each with its own exam, for the types of ads and networks available on Google Ads (Search network, Display network, Shopping ads and Video ads). But it doesn't end there: the formation of a Google Partner agency is continuous . The certifications are in fact valid for 12 months : it is therefore necessary to take the exams every year to maintain your Google Partner status.Experience : A Google Partner must demonstrate that they are managing high investments in their Manager Account and are performing well in terms of advertising revenue and customer base growth. This experience must have a minimum duration of 12 months.





You can't improvise as a Google Partner!google partner requirements 2020It should be specified that in 2021 the Google Partner program will change and there will be new requirements to meet to maintain your status as a Google Partner, here are what they will be:google partner requirements 2021What a Google Partner certified agency can do (that you can't do)In which services does the added value of the Google Partner badge actually translate ?The know-how of a certified agency allows it to provide various services in the best way which prove fundamental for the good performance of campaigns.Here are some examples of strategic activities that require important skills and which can make a difference in the performance of an online advertising activity.