Soon, you’ll be able to add an explanatory caption to each

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Accounts.google-my-business-improvements-monthly-campaign-budgetIn the past, you’ve only had the option to give Google Ads an average daily budget for your campaign—a figure you can calculate by dividing the amount of money you want to spend each month by 30.4 (the average number of days in a month). Although Google Ads would never go over that total monthly budget, it would occasionally go over your daily budget if a given day provided ample opportunities to drive conversions.By giving account managers the option to choose between an average daily budget and a monthly budget, Google Ads is likely trying to erase the confusion that often arises when advertisers notice the fluctuations in their daily spend.

As of now, there’s no indication that average daily budgets are Belarus Mobile Number List going away.Here are a couple reactions from around the PPC community:google-kills-portfolio-enhanced-cpc-twitter-reactiongoogle-kills-portfolio-enhanced-cpc-twitter-reaction-2Big improvements coming to Google My BusinessLast week, Google announced an array of new features and tools to help local businesses improve and promote their Google My Business profiles. Let’s first take a look at the new profile features and then shift to the new promotion tools.






New profile featuresOne tenet of the new-and-improved Google My Business is the suite of features businesses can now add to their profiles to make them more on-brand:Company logo: As long as the information at the core of your listing—your address, hours of operation, etc.—is up-to-date, you can add a company logo to the upper-right corner of your profile.Cover photo: Add a banner-like photo to the top of your profile and give users a good first impression of your business.Photo carousel: Upload a series of photos that users can swipe through to get a better sense of what your business is all about.